I’ve reduced mixtapes to a practical process. “January 10th” serves both as a way for Yo Gotti to vent and clear up a few issues and drop some tracks which were left off the retail version of his album. Yo Gotti rightfully calls himself one of the most popular rappers on the mixtape circuit and is unhappy with the unceremonious manner his album has been treated. After being in limbo for over 5 years, Yo Gotti only learned of “Live From The Kitchen’s” release date when someone told him the album was up for pre-order on iTunes.
Yet, with “Live From The Kitchen” Yo Gotti felt a little disrespected and for good reason.
His major label “debut” dropped on Januand this mixtape was meant to both undercut and advertise “Live From The Kitchen.” Like any rapper, Yo Gotti wants to sell records. The second reason is the fact this date holds some significance to the Memphis emcee. Name the mixtape after its release date and advertise both with one short phrase. Yo Gotti’s latest mixtape veers from his every popular “Cocaine Music” concept for more than a few reasons.
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